The creative process never ceases to inspire me, and that is one of the reasons why I have made it this far in commercial photography. Most projects start off with a vision, an idea, and/or a launch for a product. First question:
How can we stand apart from the competition? How can we grab the attention of the viewer let alone get the coveted "CLICK"?
Answer: Photography with impact.
That of course can be a lot easier said then done. The answer starts with collaboration of photographer and client. We discuss concept, publish days, styles, everything and anything pertaining to the product and the final image. It is in the details. All the details. Everything from light to shadow to color to every seam is carefully considered. Separate, they may seem insignicant, but together, they can and will produce a final photograph with impact.
The above idea is all well and good, but let's face it. There will always be challenges. In my book, there is no challenge that can not be met. From time, to budget constraints, to limited space, to anything. Through creative thinking and collaboration, challenges are met and expectations are exceeded.
What more can be said? Lots. I will have to save that for another time.
Here are some recent work and musings. Check out the updated Craig Blank Photo It would mean a lot to me to hear from you!!!
DrapeStyle Great group out of Irvine, CA Challenge here was accenting the Drapes and their flow in a very small area.
Indian Selections Proof sheet. Strong National client that I am creating a brand for.
Hammitt Los Angeles Look out for these folks. More then upcoming, they are now and ready.
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